Connect your business number through Meta’s own signup flow, then send campaigns and reminders, sell through a WhatsApp menu with payment links or cash on delivery — and answer every reply from one shared team inbox. No QR-code workarounds. No banned numbers.
Built for
01Why official
Many “bulk WhatsApp” tools work by scanning a QR code and automating WhatsApp Web. That breaks WhatsApp’s terms, and numbers used this way get banned — along with every customer conversation on them. UpChatz only uses Meta’s official Cloud API.
| What matters | UpChatz · Official API | QR-code tools |
|---|---|---|
| Allowed by WhatsApp | Yes — Meta’s official Business Platform | No — violates WhatsApp’s Terms of Service |
| Risk of number ban | Low, when you message opted-in contacts | High, often soon after bulk sending starts |
| Phone must stay online | No — runs entirely in the cloud | Yes — a phone or browser session must stay connected |
| Templates & buttons | Approved templates, quick replies, call-to-action buttons | Plain text that imitates a person typing |
| Delivery & read status | Real-time events from Meta | Guessed from the web interface, often wrong |
| Verified business badge | Eligible to apply | Not possible |
| What it really costs | Plan price + Meta’s published per-message fees | Looks cheap — until the number is lost |
02How it works
No developer account, no API keys to copy, no waiting on a sales call. Setup runs through Meta’s official Embedded Signup, so your number is connected the way Meta intends.
Sign up with your email, name your business and invite the teammates who will reply to customers.
Click “Connect WhatsApp”. Meta’s secure popup walks you through your business portfolio, phone number and a one-time code.
Import opted-in contacts from CSV and create message templates. Meta usually reviews templates within minutes.
Launch campaigns, schedule reminders, set up auto-replies and answer every response from the shared inbox.
Every message passes through UpChatz and Meta’s WhatsApp Cloud API before it reaches your customer. Meta then reports its status back, so you can see what was delivered and read.
Send a campaign from the dashboard, or trigger a single message from your own system through the API.
Checks opt-in, template approval and your messaging limit, then queues the send and paces it for you.
Meta’s official platform accepts the message and delivers it to the customer’s WhatsApp.
The message arrives in WhatsApp. Sent, delivered and read statuses flow back to your dashboard.
Read status is only reported when the customer has read receipts turned on in WhatsApp.
Meta’s Embedded Signup opens in a secure popup. You sign in with Facebook directly on Meta — UpChatz never sees your password — and give our app permission to send messages for your WhatsApp Business Account. You can remove that permission at any time from Meta Business settings.
What UpChatz receives
03One order, start to finish
Follow a sample order at Sharma Sweets: the campaign that starts it, the chat where the buyer shops and pays, and the alert that gets it shipped.
Campaign
Sharma Sweets sends its Diwali offer to contacts who opted in, using a template Meta has approved. Sent, delivered and read statuses come back from Meta as they happen.
Read status appears only when the buyer has read receipts turned on.
Browse
The reply opens the shop inside the same chat. Product cards show the price and an Add to cart button, with no website or app to install.
Cart and address
Items collect in a cart as the buyer taps. At checkout they send their address through WhatsApp’s address form, or simply type it.
Pay
The payment link comes from the seller’s own Razorpay or Cashfree account, so the money goes straight to the seller. UpChatz never holds it. Buyers can choose cash on delivery if the seller offers it.
Seller alert
The UpChatz alerts number messages the seller’s personal WhatsApp about the new order. One tap on Mark shipped, and the buyer gets the shipped update in their chat.
04Product
Campaigns, reminders, conversations and reporting in one workspace — built around how WhatsApp’s official platform actually works.
Pick an approved template, choose an audience by tag or list, and fill variables like name, order number or due date from your contact data.
Schedule a one-off send or set a recurring rule for fee reminders, renewals and appointment follow-ups. All times are in IST.
Business-initiated messages must use a template approved by Meta. Write it once with variables and buttons, submit it, and watch its status update automatically.
Every customer reply lands in a shared inbox. Assign conversations, leave internal notes and see exactly how long the 24-hour reply window has left.
Set keyword replies, away messages and simple menus so customers get an instant answer — and a person steps in only when it’s needed.
WhatsApp requires consent before you message someone. Every contact carries a record of where and when they opted in, and opt-outs are respected everywhere.
Meta reports each message’s status in real time. We turn those events into clear campaign reports, including why a message failed.
Run separate numbers for sales and support, and decide exactly who can send campaigns, reply to customers or only view reports.
05Sell on WhatsApp
Buyers browse, order and track deliveries on WhatsApp, and pay through a payment link or cash on delivery. You manage orders from the dashboard or straight from your phone.
Select a stepSelect a step to show it on the phones
Step 1 of 6
A buyer sends “hi” to your number and gets your menu. They open a collection and see product cards with prices.
Payment links are created on your own Razorpay or Cashfree account, so buyers pay you directly. You add your API keys once; UpChatz never holds buyer money.
Add products and collections in the dashboard and share your WhatsApp store link. Buyers shop inside the chat.
You can also sync products to a Meta catalog for WhatsApp’s native shopping view. Meta reviews catalogs and products against its commerce policies, so it may take time to become available.
Showing fact 1 of 3
Shop replies inside the buyer’s 24-hour customer service window are free under Meta’s current pricing. Order updates sent after the window closes use utility templates, which Meta charges to your own WhatsApp Business Account.
06Getting connected
Most businesses finish setup in one sitting. These are Meta’s requirements, laid out plainly so there are no surprises halfway through.
Showing requirement 1 of 4
Not to get started. You can connect and send right away. Verification unlocks higher sending limits and is worth doing once you plan to message your full customer list — UpChatz helps you prepare the documents.
| Capability | Without verification | With verification |
|---|---|---|
| Start sending messages | Yes | Yes |
| Replying to customers who message you | Not limited by tier | Not limited by tier |
| Business-initiated messages | Up to 250 unique customers per 24 hours | Higher tiers that grow automatically with good quality, up to unlimited |
| Phone numbers | A small number | More numbers per business |
| Verified business badge | Not eligible | Eligible to apply |
| What Meta asks for | Nothing extra | Business documents such as GST certificate, Udyam or incorporation certificate |
Messaging limits are set by Meta and change from time to time. Your current limit is always shown in your dashboard.
07WhatsApp’s rules, explained
WhatsApp protects its users from spam with a few clear rules. Understanding them up front saves you from rejected templates, blocked messages and surprise bills.
Rule 1
When a customer messages you, a 24-hour window opens. Inside it you can reply with anything — text, images, documents. Once it closes, you can only start a conversation with an approved template. Every new customer message resets the clock.
Rule 2
Meta categorises templates by purpose, and the category decides what you pay. Choosing the right one matters: Meta can re-categorise a template that doesn’t match its content.
Offers, new arrivals, festive sales, event invites, win-back messages
Charged by Meta per delivered message
Order and delivery updates, payment reminders, appointment confirmations
Charged by Meta, but free inside an open customer service window
One-time passcodes for login, sign-up and payment verification
Charged by Meta per delivered message
Any reply to a customer who messaged you within the last 24 hours
Free under Meta’s current pricing
Showing category 1 of 4
Meta publishes rates per country and updates them periodically. UpChatz shows the current rate for India in your dashboard and estimates the cost of each campaign before you send it.
Rule 3
You can only send business-initiated messages to people who agreed to receive them on WhatsApp — through a checkbox at checkout, a website form, a click-to-chat ad or a signed form in store. Bought or scraped lists are not allowed.
How we help: every contact stores its opt-in source and date, and replies like “STOP” opt people out automatically.
Rule 4
Meta gives each number a quality rating based on how customers react. Many blocks or spam reports can lower your sending limit or pause a template. Relevant, expected messages keep the rating high.
How we help: we show each number’s quality rating and warn you early when it starts to drop.
08Use cases
WhatsApp works best for timely, useful messages. These are the ones Indian businesses send most — each one a template you can set up in minutes.
E-commerce
Example message: Hi Aarav, your order #SR-58213 has shipped with Delhivery. Expected delivery: Thu, 18 Sep.
D2C brands
Example message: You placed a Cash on Delivery order for ₹1,249. Please confirm so we can ship it today.
Clinics
Example message: Reminder: your appointment with Dr. Mehta is tomorrow at 11:30 AM at our Andheri West clinic.
Schools & coaching
Example message: Term 2 fee of ₹18,500 for Ishaan (Class 7-B) is due on 20 Sep. Pay securely using UPI.
Fintech & apps
Example message: 482913 is your verification code. For your security, do not share this code with anyone.
Retail
Example message: You left 2 items in your cart. They’re still available — complete your order before stock runs out.
Showing use case 1 of 6
09Pricing
Every plan includes a 14-day free trial with no card required. Prices are in INR and exclude 18% GST.
For small shops and clinics starting with WhatsApp.
₹833/ month
Billed ₹9,990 yearly
Start free trialFor growing brands sending every day.
₹2,083/ month
Billed ₹24,990 yearly
Start free trialFor teams running WhatsApp as a core channel.
₹4,999/ month
Billed ₹59,990 yearly
Start free trialCustom number and seat limits, dedicated onboarding, SLA, invoicing on purchase order and help with Meta business verification.
10Developers
Trigger messages from your store, CRM or billing system. We handle Meta’s tokens, template formats, retries and rate limits, so your code stays short.
API access is included on Growth and Pro plans.
curl -X POST https://api.upchatz.com/v1/messages \
-H "Authorization: Bearer upc_live_••••••••••••" \
-H "Idempotency-Key: order-20418-shipped" \
-H "Content-Type: application/json" \
-d '{
"from": "+919800041207",
"to": "+919800022031",
"template": {
"name": "order_shipped",
"language": "en",
"variables": ["Priya", "#SR-20418", "Thursday"]
}
}'11Security & data
WhatsApp conversations are personal. We treat access to them that way.
Your WhatsApp Business Account, number, templates and verification belong to your business in Meta — not to UpChatz. Disconnect us any time and keep everything.
The token Meta issues for your account is encrypted at rest and only used by our servers to send and receive your messages.
Every event from Meta is checked against its signature before we process it, and all traffic runs over HTTPS.
Admins, agents and viewers see only what they need. Agents can be limited to specific numbers.
Opt-in source and time are stored for each contact, supporting your obligations under India’s Digital Personal Data Protection Act, 2023.
Export your contacts and message history whenever you like, and ask us to delete your workspace data when you leave.
12FAQ
Something not covered here? Email [email protected] and a real person will reply within one working day.
Connect your number today and send your first approved template this afternoon.
No card required · Cancel anytime · Setup help included